We qualify D2C and omnichannel brands on the mix that matters for your offer: own site vs. marketplaces vs. retail wholesale, stockist footprint, reorder workflow, and present-tense pain (a new store, a hiring signal, a customer complaint pattern). Every account arrives with the channel shape and the buying trigger up front.
Scope the retail ICP
Find matching brands
Qualify channel mix
Verify buyer
Deliver with evidence
'D2C brand' means twelve different companies. A Shopify-only startup, a marketplace-only seller, a 200-stockist retail wholesaler and a hybrid all show up in the same list - and none of them buy the same way, or at the same time.
Brand-shape breakdown per account: own site, marketplaces, retail wholesale, hybrid.
Stockist count and geographic footprint where discoverable.
Founder or category owner identified with verified contact.
Present-tense buying trigger - not last year's press release.
Delivered with the reason this account is a fit, in one line.
Outcome
Your outbound speaks to the actual shape of each brand instead of a generic 'D2C' pitch.